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DTSTART;TZID=Europe/London:20260206T080000
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UID:23706-1770364800-1770370200@events.ehotelier.com
SUMMARY:IoH London | Hospitality Industry Breakfast
DESCRIPTION:Join the IoH London Region on 6 February at 1 Lombard Street\, Bank\,  for a Hospitality Industry Breakfast networking event with Adam Hamadache FIH titled “The death of SEO? How hotels might win in the age of AI search”.\nOur London Region’s latest industry breakfast is a unique opportunity to connect with fellow Institute of Hospitality members in the heart of the City of London. \nGuests will enjoy a sociable start to the day with breakfast in the iconic 1 Lombard Street while hearing from our keynote speaker\, Adam Hadamache FIH. \nAdam is the visionary founder and CEO of Formula. A member of the Institute for nine years\, and with a career deeply rooted in marketing and hospitality\, Adam has spent years helping hotel brands transform their digital presence and increase their conversion rates. His journey began in marketing agencies\, where he worked predominantly with hotels and hospitality clients. \nSession Summary: \n\nHow AI-powered search is reshaping the way guests choose hotels\, restaurants\, and experiences.\nWhy traditional SEO tactics struggle when travellers ask AI for recommendations rather than browse lists.\nHow conversational search engines evaluate hotels using authority\, reputation signals\, and guest value.\nWhat this shift means for direct bookings\, brand visibility\, and content strategy.\nPractical steps for hotels to create intent-led content that earns trust from AI systems.\nInsights into how AI interprets local relevance\, reviews\, pricing transparency\, and brand expertise.\nA clear roadmap to help hospitality brands remain discoverable across AI assistants\, search tools\, and travel platforms\n\nExpect valuable insights into the challenges and opportunities facing hotel distribution with the advent of AI\, practical best practice ideas\, and the chance to catch up with colleagues and friends. \nWith its convenient 08:00–09:30 format and unrivalled location directly outside Bank Station\, this is a not-to-be-missed event. \nTicket prices: \nMembers & guests £45 \n\n.fusion-button.button-1 {border-radius:2px;}BOOK YOUR PLACE HERE\n\n\n\n\n\n\n\n\n\nAdam Hamadache FIHCEO – Forumula\n\nGUEST SPEAKER\n\n\n\n.fusion-body .fusion-builder-nested-column-0{width:25% !important;margin-top : 20px;margin-bottom : 0px;}.fusion-builder-nested-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 7.68%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 7.68%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-nested-column-0{width:100% !important;order : 0;}.fusion-builder-nested-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-nested-column-0{width:100% !important;order : 0;}.fusion-builder-nested-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}} \n\n\n.fusion-body .fusion-builder-nested-column-1{width:75% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-nested-column-1 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 2.56%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.56%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-nested-column-1{width:100% !important;order : 0;}.fusion-builder-nested-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-nested-column-1{width:100% !important;order : 0;}.fusion-builder-nested-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}} \n\n\n\n\n\n.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}} \n\n.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}
URL:https://events.ehotelier.com/event/ioh-london-hospitality-industry-breakfast/
LOCATION:1 lombard street\, 1 Lombard Street\, London\, EC3V 9AA\, United Kingdom
CATEGORIES:CPD event,IoH London
ATTACH;FMTTYPE=image/jpeg:https://events.ehotelier.com/wp-content/uploads/sites/4/2026/01/IoH-London-hosp-industry-breakfast-january-26-event-feature-r5ukzf.jpg
ORGANIZER;CN="IoH London":MAILTO:londonchair@instituteofhospitality.org
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260210T100000
DTEND;TZID=Europe/London:20260210T110000
DTSTAMP:20260505T053238
CREATED:20260115T215628Z
LAST-MODIFIED:20260210T232634Z
UID:23787-1770717600-1770721200@events.ehotelier.com
SUMMARY:AI and Automation in Hospitality
DESCRIPTION:***As this webinar is taking place shortly\, you can no longer register to attend on-line.  Please email joanne.smith@instituteofhospitality.org and we will send you a link with the joining instructions.  Alternatively\, there will be a recording of this webinar available on our website shortly after 11.00am.*****\nJoin us on 10 February for a webinar on AI and Automation in Hospitality\nAI automation is no longer a future concept\, it is already reshaping how hospitality businesses operate\, make decisions\, and serve their people and guests. \nThis panel discussion explores how AI automation can be applied practically across hospitality\, from operational efficiency and systems integration to commercial performance and human impact. Rather than focusing on hype or technical jargon\, the session will look at real-world use cases\, leadership considerations\, and the balance between technology\, people\, and culture. \nBringing together perspectives from executive leadership\, AI and ERP implementation\, academic research\, and commercial strategy\, the discussion will examine what hospitality leaders need to understand now\, what mistakes to avoid\, and how to approach AI automation responsibly and effectively. \nOur panel:  \n\nAlexander Muir FIH – Anglia Ruskin\nNeha Dubey – AI User Relationship Researcher\nChris Gunton – CGA Integration\nTurun Ralla – Momentum Services Ltd\n\nIoH webinars are free for our members and count towards your CPD activity. Book at the link! 
URL:https://events.ehotelier.com/event/ai-and-automation-in-hospitality/
LOCATION:Online Webinar Institute of Hospitality
CATEGORIES:CPD event,Webinars
ATTACH;FMTTYPE=image/jpeg:https://events.ehotelier.com/wp-content/uploads/sites/4/2026/01/10-February-2026-AI-and-Automation-in-Hospitality-CWoaaC.jpg
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DTSTART;TZID=Europe/London:20260224T100000
DTEND;TZID=Europe/London:20260224T110000
DTSTAMP:20260505T053238
CREATED:20260115T215631Z
LAST-MODIFIED:20260224T232641Z
UID:23789-1771927200-1771930800@events.ehotelier.com
SUMMARY:CVs that Work in 2026: Selling Yourself in Hospitality’s New Era
DESCRIPTION:CVs in hospitality are changing. In a sector shaped by skills shortages\, evolving roles\, technology\, and shifting expectations\, standing out on paper now requires far more than listing job titles and responsibilities. \nThis webinar explores what makes a CV effective in 2026\, focusing on how hospitality professionals can clearly communicate their value\, potential\, and professional identity. From senior leadership and operational insight to academic perspective and student experience\, the panel will examine how recruitment expectations are changing and what employers are really looking for. \nDesigned as a practical and CPD-eligible session\, the discussion will offer clear guidance for professionals at different stages of their career\, helping attendees better position themselves in hospitality’s new era. \nOur expert panel\, hosted by our Commercial Manager Sidiqa Hazara AIH will be: \n\nBasel Jabri MIH – Montcalm Collection\nMarco Cagnetta – Vetara Matera\nMajda El Azzouzy – Hospitality Student\n\nInstitute of Hospitality webinars are free for our members\, and count towards your CPD activity.
URL:https://events.ehotelier.com/event/cvs-that-work-in-2026-selling-yourself-in-hospitalitys-new-era/
LOCATION:Online Webinar Institute of Hospitality
CATEGORIES:CPD event,Webinars
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